HOW TO GET USERS FOR YOUR PRODUCT OR SERVICE

 By Matata Mercy 

Have you ever built a product or service and you fail to get users for the product or service. 



The myth that build the product or service and they will come is truely that a myth.

The real truth is that you will need to test the product in the real world inorder to get feed back from users whether they love the product or not. 

You will learn how to improve the product according to the needs of the users. 

You need to build a minimum valuable product that you can show the users quickly. 

That is the same technique the founders of AirBnB used when they started. 

The company initially provided sleeping bags and breakfast for its users. 

The founders had to move door to door inorder to get people who were willing to use their product. 

One day they met a user who asked if they could provide a room for him to stay and that feed back from a user changed the way they ran the business.

The most important thing to the users is the product. 

You need to build it as fast as you can and give it to the users. 

Learn  from  the users and improve the product accordingly. 

Next time when you are working on a  startup,focus on the product. Good luck.

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